Trademark disputes can be daunting. These generally arise when one party believes that another party’s mark is likely to cause confusion due to similarity. If Tiger Woods’ new logo is being disputed, the parties involved need to follow a legal procedure to resolve it. This may involve demonstrating who used the mark first, how “strong” or “distinctive” the respective marks are, and the degree of similarity between the marks in terms of appearance and meaning. This may require seeking advice or representation from an intellectual property
Trademark dispute emerges over Tiger Woods’ new logo
